| Networking Indians & Overseas Indians | News, Business, Heritage, Culture, Tradition, Networking |



Pyaar Vali Love Story setting a benchmark for marketing strategies and alliances

news

GSEAMS, the official marketing and brand alliance consultant of the Movie Pyaar Vali Love Story has created a history in the Marathi film fraternity

Mumbai (Sept 17, 2014): GSEAMS (Global Sports Entertainment And Media Solutions Pvt Ltd) a year old company has managed to establish “GSEAMS-Movie Marketing” under which they have managed worth One crore of brand alliances for the movie Pyaar Vali Love Story (PVLS) setting a benchmark.

Worked successfully with Reliance Broadcast Network Ltd Arjun Singgh Baran & Kartik Nishandar started GSEAMS over a year back.

With marketed over 11 movies in a year and several in pipeline, Arjun Singgh Baran & Kartik Nishandar, Directors of GSEAMS said, “Movie marketing for Marathi Industry was something that was unexplored. For the first time ever for a Marathi movie we have been successful in getting on board multiple media/brand alliance partners. We have managed to sign a deal worth a crore with multiple brands for in film branding & co branded marketing of Pyaar Vali Love Story. We intent to support the movie with much needed strategic alliances and tie-ups for promoting the movie on a grand scale like bollywood.”

Adding further to the promotional strategy, GSEAMS corporatized the concept of merchandise in marathi industry. The Pyaar Vala Band for boys and Pyaar Vala Pendant for girls is now a big hit in colleges. The merchandise was given on various platforms like college events, radio stations, LIVE events, contest winners and more by Swwapnil Joshi, Sai Tamhankar and Sanjay Jadhav. 

Talking further on the marketing with PVLS Arjun Singgh Baran & Kartik Nishandar, Directors of GSEAMS added, “We are very glad to partner with Sanjay Jadhav who has given us a hit like Duniyadari. Post PVLS, we are certainly working with Sanjay dada for his next two planned projects.”

The marathi movie Pyaar Vali Love Story is starring Swwapnil Joshi, Sai Tamhankar, Urmila Kanetkar, Sameer Dharamadhikari, Upendra Limaye & many more. The movie is slated to release on 24th October 2014.