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Pune Fashion Week startles the city with its Season 5 Launch

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Pune (Dec. 18, 2014): With its fifth Season in a row, Pune Fashion Week is back with a bigger, better & bolder face to enthrall the fashion aficionados in the city. Recognized as the biggest flagship event and one of the most coveted fashion weeks in the country, PFW has put together various aspects of fashion, culture & design; transforming the way this 3 day extravaganza will be organized.

As the first step toward the same, Pune Fashion Week has organized a pre-launch party also celebrating AirAsia India’s first flight to Pune operational today onwards. Mr. Badal Saboo, Managing Director, Pune Fashion Week expressed, “It is indeed our pleasure to have hosted the announcement of the grand season 5 of Pune Fashion Week. As a property, we have evolved over the years in terms of our offering to the crème de la creme of the city and otherwise. This year too we have attempted to bring the best of arrangements setting higher benchmark for the season. Launching the Pune sector for AirAsia is one of the best ways to showcase the ways in which the platform has been exposed for brands make a mark amongst the target market. This justifies our role as platform &we are indeed happy to have AirAsia as our partner on board during this celebration together.”

While the pre-launch party was just the right beginning in the presence of the elites of the city, Pune Fashion Week event will be hosted from 19 – 21 December 2014 at Ishanya. The event promises to arrange the best of fashion, lifestyle & luxury as this year PFW introduces various attraction besides just the Catwalk Shows.  Conceptual display at disbursed arenas like Style Gallery, Fashion Cafe, TED inspiration Lounge, FTV After Parties, Wine & Cheese Festival along with Grape Stomping and live screening of shows at the venue are some of the major highlights that can be looked forward to.

This year will witness a bigger, more glamorous platform and an innovative experience for all its patrons and pave a path for newer businesses and great talent.