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Oriflame expands its foothold in Pune


Commemorates Inauguration of new Pune Office in the country

Pune (Dec. 09, 2014): Oriflame, the leading Swedish direct selling beauty brand, proudly presents yet another reason for the consultants to rejoice! The company today, announced the opening of its new Pune office in the country. Located in the heart of Pune, the office is a valuable way for the consumers to be aware of and enjoy the brand’s comprehensive range of offerings and business opportunity.

The new office is Oriflame’s concrete effort to cater to the needs of more than 16,000 consultants in the area. India is one of the most significant markets for Oriflame and with this move, the brand plans to penetrate deeper into the region. The lush new office was inaugurated by Ms. Pradnya Deshpande, Sales Director, Oriflame India in the presence of Mr. Kunal Verma, Director- Operations, South Asia and Dr. Anil Budania, Senior Area Manager, Maharashtra and South.

Commenting on the occasion, Ms. Pradnya Deshpande, Sales Director, Oriflame India, said, “This has been the year of developments for Oriflame. With various new launches and associations, we look forward to revitalized growth opportunities and improved sales. It is only through the consultant’s support and belief that we have grown by double digits in the region in the past three years. We look forward to catering to the needs of many more style-conscious and entreprenuring people in the region. ”

The brand’s latest office in Pune is another zealous attempt at operating world class offices across markets. Mr. Kunal Verma, Director- Operations, South Asia added, “At Oriflame, we always work towards enriching lives and fulfilling dreams of our consultants. This is another sincere attempt at operating a world class office and providing services to the consultants that strengthen our network and reach.”

Oriflame further staged a preview of the brand’s latest, exhilarating offering- The ONE range. The long lasting range of cosmetics includes foundations, concealers, eyeliners, mascaras and lip colors in the Indian portfolio which will also see expansion in the upcoming months. The ONE is Oriflame’s ultimate gift for the festive season. With shades that suit the Indian skin tone and coverage that lasts for hours, The ONE is set to be a must have for every woman this season.

Oriflame India currently has 163 SPOs catering to almost 39,000 consultants in Maharashtra. The brand plans to increase SPOs to 240 and consultant base to 58,000 respectively by the end of 2015. The three top selling product categories in Maharashtra include Skin Care, Color Cosmetics and Toiletries.