New Delhi: Vectorform, a global design and technology firm, has launched VKarozzi apps, powered by Microsoft Azure, to enhance the interaction between customers and sales executives at car dealerships using rich digital content. Dealers of car brands such as Mercedes-Benz (India) and Maruti-Suzuki have been using similar apps built by Vectorform to drive effective engagement with the customers.
These Windows 8.1 tablet applications, present catalogue features such as listing (Make, Model, Sub-model, Age, Mileage, Price range, Color, Fuel-type, etc.), sorting (high/low price, age & mileage, etc.) and accessorizing of cars, in a comprehensive and informative manner. The apps use Microsoft Azure as the cloud platform for hosting the content management system. This is helpful for data automation, workflow, process management, and improves communication by providing a collaborative environment for content sharing. It allows sales executives to:
Umesh Dubey, Director – Business Development, Vectorform (India) said: “At Vectorform, we create digital products and experiences with a focus on innovative mobile and emerging technologies. Having catered to the technology needs from dealers of Maruti , Mercedes etc we understand the requirements of the sales force. Hence, we developed VKarozzi to help all car dealers engage better with their customers. The scalability and robustness of Microsoft Azure helps VKarozzi’s content management system to operate efficiently at the backend while ensuring a seamless customer interaction at the frontend.”
Srikanth Karnakota, Director – Server and Cloud Business, Microsoft India: “Microsoft Azure’s hyper-scalability enables powerful apps like VKarozzi to ensure that the performance level remains highly efficient and reliable.The VKarozzi apps, powered by Azure, can be a brilliant tool for car dealers to connect with their customers more effectively.”
Microsoft Azure is an open and flexible cloud platform that enables customers to quickly build, deploy and manage applications across a global network of datacenters – managed by Microsoft. The platform today hosts large-scale critical applications for businesses across verticals, ensuring seamless integration with existing infrastructure and committing to financially backed SLAs.
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