Mumbai: In June 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 98 out of 159 advertisements. Out of 98 advertisements against which complaints were upheld, 39 belonged to the Education category, 25 in the Healthcare & Personal Care category, followed by 11 in the Food & Beverages category, 6 in Ecommerce category and 17 advertisements from other categories.
HEALTH & PERSONAL CARE
The CCC found the following claims in health care & personal care product or service advertisements of 25 advertisers to be either misleading or false or not adequately / scientifically substantiated and hence violating ASCI’s Code. Some of the health care products or services advertisements also contravened provisions of the Drug & Magic Remedies Act and Chapter 1.1 and III.4 of the ASCI Code. Complaints against the following advertisements were UPHELD.
FOOD & BEVERAGES
The CCC found following claims in the advertisements by 39 different advertisers were not substantiated and, thus, violated ASCI Guidelines for Advertising of Educational Institutions. Hence complaints against these advertisements were UPHELD.
Complaints against advertisements of all educational institutes listed below mostly are UPHELD because of unsubstantiated claims that they ‘provide 100% placement/AND/OR they claim to be the No.1 in their respective fields’.
BIMT Gurgaon, Jagran Institute of Management Studies, Hemachandracharya North Gujarat University, Amrita University, Image Infotainment Ltd. (ICAT Design & Media College), MDS Academy, BSC Academy, Det Coaching Centre, GIET Campus (Gandhi Institute of Management Studies), Sky Blue Institute of Design, Career Plus, Socrates Institute, Apparel Training and Design Centre (ATDC), Annai Fathima College, Dashmesh Academy, ICS Coaching Centre, Singhania University, CMS Education Institute and Koneru Lakshmaiah Education Foundation (KL University).
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