Pune: AskMe Grocery, India’s largest online grocery portal in terms of reach, today revealed its strategic vision for its business operations in the city of Pune. The company has announced partnerships with several local brands in Pune and Nashik to reinforce its commitment to promote local brands in the country. The brands include PKM Foods Pvt. Ltd., Asmita Industries, Nicespices Masaale, Special Foods Products, Jay Laxmi Foods Processing Pvt.ltd, Keshar Agro & Food Products, Ruchkar Foods, Global Express, RMC Marketing Pvt Ltd. and Savaria Rice.
The company aims to create and foster an ecosystem of local grocery retailers and kirana stores in Pune, dealing in local brands. It is also building a network of local brands across the country, with the aim to offer a variety of options to customers across the country. Keeping in line with its nation-wide standards, AskMe Grocery will be able to deliver grocery in Pune inside the window of 4-6 hours of order placement. This will be made possible through its existing 8 hubs and further strengthened by the company’s partnerships with 24 kirana stores and 32 other vertical seller tie-ups.
Speaking on the company’s plans for Pune, Mr. Ankit Jain, Co-Founder, AskMe Grocery said, “In line with our Group’s vision of partnering and strengthening the SMEs in the country, we are entering into local brand tie-ups in Pune. We believe that local brands and kirana store owners have a thorough understanding on what sells in a particular locality and therefore, know the right volumes to stock to fulfil that need. It is for this very reason that we are not an inventory-led company and believe in the power of partnerships to deliver a wow experience for our customers.
Added Mr. Jain, “We launched AskMe Grocery in Pune in September last year and have been witnessing growth of 50% MoM over the past few months. We are very excited about our new partnerships in Pune and are confident that these will act as catalysts to the growth of our business in the city and create a more efficient business model for AskMe Grocery. We are committed to the growth of local kirana stores and local brands as they are the key anchors of our business model.”
Your email address will not be published. Required fields are marked *
Save my name, email, and website in this browser for the next time I comment.
Copyright © 2014 - 2021 The Global Indian New Network (TGINN)