NEW DELHI: Bank of Baroda celebrates the grand success of the ‘Green Ride – Ek Pehal Swachh Hawa ki Aur’ initiative with super-model and fitness enthusiast, Milind Soman. Under this initiative, Milind Soman accomplished a 1400 km journey from Mumbai to Delhi via Gujarat, Rajasthan, and Haryana on a bicycle and on an eco-friendly electric car.
On his way to Delhi, Milind Soman visited Bank of Baroda’s branches in Godhra, Vadodara, Udaipur, and Jaipur, and interacted with the Bank’s employees and customers. Milind also shared his experience of using the ‘bob World’ app for his traveling and shopping needs and making his virtual banking experience hassle-free.
The 56-year-old supermodel promoted the significance of cleaner and healthier air for all living beings by educating his fans about the importance of sustainable living and the use of energy-efficient transportation. While visiting Bank of Baroda branches, Milind Soman planted saplings with the Bank’s executives.
On the occasion, Sammita Sachdev, Zonal Head, New Delhi, Bank of Baroda said, “The grand success of the Green Ride initiative with Mr. Milind is proof that people want to take steps for a healthy environment. Bank of Baroda is committed to reduce the impact of climate change risks and consciously working towards sustainable development of its banking operations. Only sustainable economic development can maintain the quality of the environment and social ecosystems. To take our commitment one step forward, having partnered with a youth icon helped us to connect with the younger generation who is our future.”
Speaking at the celebration Milind Soman said, “Delighted, Grateful & Exhilarated! This sums up my journey on the cycle from Mumbai to Delhi. The Green Ride was an effort to explore and promote healthier modes of transportation. I hope I was able to create some more awareness about how we are polluting the air we breathe, and the efforts we all can make to reduce this pollution! Every small step that we take, like opting for a carpool, planting a tree, choosing to cycle rather than take a car, quitting smoking and so many other small ways, plays a huge role in making our environment healthier for us and all life on the planet. Will continue to champion for this cause and other important ones through more such initiatives in the future.”