On 17th November 2017 India welcomed the first ever mobile pop up- Erdinger Huette in Mumbai.
The event saw an amazing turn out of guests dining and sipping on the beer in the German hut set up while enjoying music that set the right tone for the evening.
Guests were seen enjoying the Bavarian experience whilst taking pictures of the unique set up.
As per the concept, one can either indulge in curating their own events or rent out the hut and customize the eclectic décor as per the occasion. Ranging from weddings, private parties to corporate events it can accommodate a variety of requirements. Moreover, it takes just about one day to dismantle and reassemble.
This concept is the brainchild of Bavarian Soul, an Indian Event & Hospitality company which has partnered with the world’s most prominent wheat beer brewery ‘Erdinger Weissbraeu’ – based in Germany.
Talking about the event, Franz T FestI, Director, Bavarian soul hospitality Pvt Ltd. said, ‘It’s good to see locals and foreigners alike to enjoy a bit of German/Bavarian culture in the heart of Mumbai. Bringing cultures together over a beer was the intention of importing the hut to India. It’s a unique concept and I’m happy people appreciate the set up’
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2014 The Global Indian New Network (TGINN)