New Clickatell Touch™ Platform lets Enterprises meet the needs of their
Mobile Always customers
New Delhi, 17th November 2016: Enterprise mobile messaging pioneer Clickatell today unveiled Clickatell Touch™, to transform the entire customer service experience for companies and their customers by bringing one-touch, on-demand mobile customer service to enterprises everywhere.
Clickatell Touch replaces outdated support methods with real-time communication and intelligent workflow automation that brings an end to the current call center experience of complicated phone trees and dropped calls. The app is soon to be launched in India and will see major businesses integrating their customer services on the platform.
“We can use a mobile phone to summon a car with a single touch of a button and we believe it should be just that easy for customers to connect with brands,” said Deon van Heerden, CEO of Clickatell Messaging. “The world has moved from mobile first to mobile always. With Clickatell Touch, big brands can set up shop in the palm of a customer’s hand.”
The new Clickatell Touch platform delivers a complete, end-to-end enterprise platform that connects consumer chat with business operations. Touch runs in the cloud and works with enterprise infrastructure of every stripe. The platform seamlessly deploys across contact centers and integrates with existing enterprise CRM, ERP and support solutions, including Salesforce, Zendesk, SAP and Microsoft Dynamics.
Clickatell Touch is personalized, immediate and intuitive, making it a game changer in today’s customer service landscape. Its essential elements include:
The company says that its trials and testing have indicated up to a 60 percent reduction in call center costs over the first 3 years of operation. Part of these savings are a result of the fact that with Clickatell Touch, a single agent can handle up to six customer conversations at the same time. The other significant saving factors are elimination of IT infrastructure, self-service and automation capabilities. Touch Cards also provide opportunities to cross-sell and upsell during support interactions.
Founded 15 years ago, Clickatell has long been recognized as a pioneer in helping brands build experiences and relationships with customers via mobile phones, starting with SMS and text messaging. The company works with some of the largest global brands including WhatsApp,
Facebook, Visa, McKinsey & Company and IBM.
This long history of delivering new services to enterprise customers has given Clickatell insight into building a transformative B2C communication. The technology is designed for rapid, lightweight deployment and low ongoing operational costs – no in-house software or hardware necessary. Clickatell Touch integration requires a one-time, on-boarding charge. There is no upfront capital investment. The service allows for unlimited seats, chat streams and analytics with monthly billed per-active-customer pricing.
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