Lucknow: DishTV Asia’s largest DTH brand has announced an entertainment bonanza for its valued subscribers and also partly adopts TRAI’s new Tariff Order, which is in litigation by vested interests, who do not wish to be regulated ‘now’ by the regulator, after dancing to the tune for last one decade.
DishTV launches a first of its kind initiative in the industry “Mera Apna Pack”, at just Rs. 8.5/- per channel and “Swagat Pack”, at Just Rs.160/-, reflecting the true spirit of value, affordability, reachability, and empowering customers with the freedom of Choice.
“Mera Apna Pack” initiative provides subscribers the ultimate flexibility of channel selection to curate the best suitable pack. Customers can opt for popular channels by just paying Rs. 8.5/- per channel over and above the basic service pack. Customers can also choose popular ‘High Definition’ channels priced at Rs.17/- per channel.
Further adding to the entertainment quotient, DishTV’s new Swagat pack will welcome new subscribers to join the DishTV bandwagon. Under this pack, subscribers will be able to view all Hindi GEC, Hindi news channels, most of Hindi movies a few cartoon channels and Infotainment channels, all for an ultimate value pack of Rs. 160.
Speaking on the occasion, Mr. Anil Dua, Group Chief Executive Officer, DishTV said, “We are delighted to announce the “Mera Apna Pack” initiative and “Swagat Pack” for our esteemed customers and enable them to exercise the freedom of choice in viewing their favorite television content. While ‘Freedom of Choice’ has been claimed for many decades, these initiatives will truly empower consumers to choose from amongst the bouquet of channels and pay for only those channels that they would like to watch. This will also be in tune with TRAI’s new TARIFF regulations, an attempt to make channel pricing flexible yet affordable.”
Your email address will not be published. Required fields are marked *
Notify me of follow-up comments by email.
Notify me of new posts by email.
Sign me up for the newsletter!
Bank of India organizes MSME support and Outreach Program
LinkedIn launches a new way to see and discuss trending news
Daimler India Commercial Vehicles powers ahead on sustainable growth track
Bobby Mukherji and Associates designs Lemon Tree Premier hotel in Pune
Access to affordable medical care and National Health Protection Scheme, priority of Government: D V Sadananda Gowda
2014 The Global Indian New Network (TGINN)