Diamond Producers Association, an
international alliance of the world’s leading diamond mining companies, has
partnered with Saffron Art, an international auction house that embraces and
drives change. Continuing with their efforts of promoting real diamonds, DPA
is sponsoring the biennial jewellery conference, Dialogues in
Art; with the theme being ‘Mapping the legacy of Indian
Jewels’ as an Ode to Nature. The conference will be a two-day
affair taking place on 11th and 12th October 2019 in Mumbai.
In this ever-growing synthetic world,
the diamond industry stands out, still staunchly believing in the core values
of naturality and authenticity, resulting in the creation of natural diamond
jewellery. In synergy with this belief, the Diamond Producers Association is
propagating the thought-provoking message of ‘why real matters’ to the industry
& consumers, thus building confidence and offering a platform for a
Richa Singh, Managing Director, DPA India said, “As both DPA and Saffron Art collectively believe in the essence of authenticity, it made perfect sense for us to partner with them. Saffron Art has always been a platform for the exchange of ideas and concepts which falls perfectly in line with DPA’s initiative to generate conversations around why real matters. Our objective is to showcase natural diamonds in their best light, and this collaboration allows us to interact with connoisseurs who understand the rarity, heritage & preciousness of Real. As DPA, we want to be the unbiased repository of all information pertaining to diamonds and we aim to leverage this association to educate consumers on the positive aspects of natural diamonds.”
The iconic conference will witness
art and jewellery connoisseurs from all over the world under one roof to
discuss the significance of gems, jewellery and especially real diamonds. This
initiative of DPA, in collaboration with Saffron Art will play a pivotal role
in generating conversations around the everlasting importance, uniqueness and
relevance of natural diamonds.
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