Gitanjali Group presented a Line of magnificent jewelery dedicated to the foundation “BETI”


Mumbai: Offering fabulous jewellery to the fashion conscious woman for several decades, Leading Jewellers of The World- Gitanjali Group presented a line of divine jewelery dedicated to the foundation “BETI” in association with the multitalented Shaina NC – A Tribute to Indian Woman!

The opening show at the India International Jewellery Week (IIJW) 2015, was entitled “BETI”, where Leading Jewellers of The World- Gitanjali Group in association with the Queen of Drapes – Shaina NC paid a tribute to Indian Woman with their alluring line of resplendent jewellery dedicated to the foundation “BETI”.

“BETI” is a joint initiative of Gitanjali Group and Anu Ranjan and is focused on empowering women, as well as aiding those who have suffered from acid attacks and other atrocities. At the show “BETI”, brand ambassador Anushka Ranjan was joined by the leading names from the television fraternity, socialites, and industrialists etc who extended their support to the “BETI” movement.

The ramp was graced by renowned telly stars like: – Adaa khan, Bhagyashree Patwardhan, Ajaz Khan, Aishwarya Sakhuja, Claudia Ciesla, Digangana Suryavanshi, Heli Daruwala, Kiara Advani, Mandana Karimi, Navina Bole, Nia Sharma, Preetika Rao, Rupal Tyagi, Sheeba, Vindya Tiwari, Mother-Daughter/ Father-Daughter Duo:- Anu Malik with Anmol & Ada, Kavita Seth & Daughter, Priyanka Choksi & Daughter, Shibani Kashyap, Shweta Khanduri ,Aakshi Khari who came forth to support the cause.

Top models from the fashion glittery world: – Alesia Raut Alesia Raut, Sucheta Sharma Anita Kumar, Deepti Gujral, Edna Gonzalez, Iris Maity, mitali rannorey, monika thangalapalli, Parvathy Omanakuttan, Pooja Vaidya, Shreya Chaudhary, Shrishti, Sneha Upadhyay, Sony Kaur many more donned the outfits by Shaina NC and the beautiful Jewels by Leading Jewellers of The World- Gitanjali Group glorifying the ensemble on the ramp.

Gitanjali Group Chairman Mehul Choksi exclaims “The line of jewellery we showcased at IIJW 2015 is dedicated to every “BETI” .It is just the sort of jewellery for those who wish to be updated with the latest trends. The line of jewellery is for every BETI. It offers a premium look and is yet within the reach of most consumers”

Her collection synonyms to sophisticated drama, feminine motifs, unabashed grandeur, Shaina NC, the designer of the show says “My collection is a tribute to every BETI. The collection is in aid of the girl child. Personally I am very fond of Sarees, it accentuates the beauty of an Indian Woman” further adding “Sarees pay a tribute to the Indian Women as a daughter, a wife and a mother. Saree transforms every BETI in a quintessential Indian woman”.

Paying tribute to the Indian woman and cause of the girl child “BETI”, the show featured a dazzling array of glittering jewellery. The show showcased a spectrum of Shimmering Gold, Sparkling Diamond Jewellery & Treasured Jewellery that compliments all reasons, seasons and occasions.

Offering a slew of chic & classy designs, the exuberant & classic showcase of ornamental designs for “BETI” by Leading Jewellers of The World- Gitanjali Group were complimented by the sartorial sarees designed by the Fashion Designer & Politician Shaina NC.

The gorgeous creations worn by the models to complement the jewellery were specially dreamt up by Fashion Designer, Politician, BJP Spokesperson and Treasurer Shaina NC.

Designer Shaina NC set the color wheels in motion putting in display her assortment collection of ethnic wear dedicated to “BETI” foundation. Ace designer who’s been on the fashion forefront had put in show her exquisite collection of Sarees. The queen of drapes Shaina NC presented a collection of innovative drapes of double sarees. The collection is a clear presentation of her aesthetic designs specially tailored for vibrant & passionate women with a wonderful sense of style.

The Leading Jewellers of the World presentation featuring a line of chic jewellery was undoubtedly a scintillating opening show, which featured sensational jewellery that were coveted by the “BETI”



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