New Delhi, December 5, 2018: Delighting the ever-growing customer base, Honda Motorcycle & Scooter India Pvt. Ltd. today announced it crossed 2 lakh plus registrations for its unique customer loyalty program ‘Honda Joy Club’ since its launch in October 2018.
‘Honda Joy Club’ is a first-of-its-kind loyalty program with unprecedented concept having unmatched benefits for both existing and new Honda 2 wheeler customers. It’s the biggest and 1st digital loyalty program in the history of Indian 2wheeler industry!
With the aim of elevating customer delight, now Honda Joy Club has crossed 2 lakh plus registrations in less than two months!
Speaking on the occasion, Mr. Yadvinder Singh Guleria – Senior Vice President, Sales and Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “Launched this October, Honda Joy Club has already crossed 2 lakh plus registrations. Honda Joy Club goes beyond conventional customer loyalty programs – it is 100% digital, offers the privilege of vast choices and it allows redemption of Honda currency at different touchpoints through multiple alliances. We thank our new & existing customers who chose to be a part of this long-term relationship.”
India is leading Honda’s global two-wheeler business and contributes 32% to Honda’s sales worldwide. In its 18 years’ journey till now, Honda 2Wheelers India has delighted over 39 million Indian families.
Honda Joy Club: The biggest & 1st digital loyalty program in the history of 2W industry
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