Mumbai: Mumbai’s leading college – K C college and has launched a comprehensive one year course on Corporate Communications and Advanced PR.
As the Indian economy is on the upswing, more and more companies, organisations, institutes, NGOs, brands, celebrities and sports personalities are seeking help of communication experts to create and enhance their messaging and develop a positive image. In fact, the Central, State and Local government bodies are using maximum help of Public Relations experts as never seen before.
“We have created a curriculum, which will teach students every aspect of corporate communications and growing PR trends. This course will have best faculty and students will intern with leading PR companies, communication experts and corporates for the much-needed on-ground experience,” stated Manju Nichani, principal, K C college.
Besides PR camps and writing workshops, one of the biggest attractions of the course is a strong political PR module. “India is perennially in an election mode and every political party, leaders and candidates are now seeking help of PR professionals in a big way. The role of political PR has also shifted on social media now. All these aspects are embedded in the political PR module and we are excited about it,” explained Smita Deshmukh, former journalist and communication expert, who is partnering with K C for this course.
Admission for the course has begun and the students will undergo orientation on July 28 before the course begins in August.
For more details, contact : 022 22826122
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