Pune: E-waste is a growing threat to the environment with smartphones being a major contributor. Two million tonnes of e-waste are contributed by India alone. Among Indian states, Maharashtra generates the most e-waste (3.96 lakh tonnes), but recycles only 47,810 tonnes, according to a report by Assocham. The city of Pune still lacks a concrete policy to handle the increasing e-waste menace, according to a report by PWC.
91mobiles.com, India’s largest gadget discovery site, recently conducted a survey across the country to understand phone recycling habits of smartphone users. The pan-India survey saw participation from over 15,000 smartphone users.
Some of the key insights from the survey are highlighted below.
What smartphone users do with their old / unused phones:
● When upgrading a smartphone, 9% of users in Pune would consider recycling their old phones, while 28% users would prefer selling their old phones.
● More than 55% smartphone users in Pune have at least 3 unused smartphones and another 12% have more than 5 unused smartphones lying around.
Willingness of smartphone users to recycle their old phones:
● More than 3/4th of smartphone users in Pune have not even thought about recycling their outdated mobile phones. Around 24% gave their old phone to someone else after using it and the rest 50% users have kept their old phones (either for sentimental value or just as a spare at home)
● Although 62% of smartphone users in Pune are aware of the environmental benefits of phone recycling, only 8% are ready to recycle to save the environment.
Incentives to encourage smartphone recycling:
● 64% of smartphone users in Pune would recycle their old phone for cash.
● Only 10% would willing recycle their outdated devices to save the environment.
Nitin Mathur, Co-founder & CEO, 91Mobiles.com said “Outdated mobile phones add up to 65,000 tons of electronic garbage each year, globally, and we believe, recycling them is the need of the hour. With new smartphones hitting the market on a daily basis, it is imperative to tell people how they can recycle their unwanted smartphones in an environment-friendly and safe way”.
We hope to convert 62% smartphone users in Pune who are aware of the environmental hazards of e-waste but have not considered e-recycling into conscious citizens who would recycle their old smartphones readily. Hence, we are trying to educate people on the harm caused by e-waste and help them find platforms to recycle or sell their unwanted products, through our Pledge to Recycle initiative.” he added.
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