– Netmeds Pharmacy marks the launch of the company’s franchise model, which will improve access to affordable healthcare for customers
The 5-year plan for the programme is to achieve a target of opening a minimum of 1,000 stores across the country.
Chennai, November 30, 2018: Netmeds.com announces the opening of Netmeds Pharmacy, a brick-and-mortar store in Nanded, Maharashtra, as the first Netmeds franchisee. The Netmeds Franchise programme will see the launch of a number of branded stores across the country, in locations ranging from metros like Chennai, Bangalore, Mumbai and Delhi to Tier 2, 3 cities like Surat, Ahmedabad, Pali, Rajasthan and Balurghat, West Bengal.
About the strategy to the franchise, Netmeds.com Founder & CEO Pradeep Dadha said, “We believe that the neighbourhood chemist shop and the local pharmacist will continue to play an important role in the overall healthcare landscape, especially when it comes to serving acute needs. With an eye to fill a void in the market, especially in Tier 3 and 4 towns where there is a dearth of chemist shops, licensed Netmeds stores will combine the company’s impeccable reputation in the pharmaceutical sector with the pillars of e-commerce – availability, affordability, and convenience.”
Netmeds Pharmacies will ensure customers have better access, assured quality, and convenience, while the entire franchise model will help create jobs in local communities and boost the retail economy.
“Currently about 65% of our online business is coming from non-metros. While we fully intend to continue to serve them through Netmeds.com website and app, we believe we can enhance the customer experience and improve access with Netmeds Pharmacies. The stores will offer access to medicines that may not be in stock locally, via our well-established supply chain, at lower prices,” said Dadha.
Going ahead, Netmeds plans to offer more in-store benefits and lower prices for customers over time as the two models integrate logistics and point-of-sale and merchandising systems. The company will maintain operations under the Netmeds brand, preserve its high standards and commitment to providing the highest standards in healthcare, and continue to source from trusted vendors and partners.
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