PANDHARPUR: In a continued spirit of care and compassion, Amrutanjan Healthcare Limited extended its support to devotees undertaking the Pandharpur Wari, one of India’s most revered spiritual pilgrimages. Amrutanjan Healthcare offered on-ground relief and wellness support to thousands of Warkaris from July 1st to 6th, 2025, helping ease their physical discomfort and enabling them to complete their sacred journey with greater comfort. This marks Amrutanjan’s fourth consecutive year at the Wari — a reflection of its care, relief, and wellness, and an enduring commitment to stand by communities when and where they need it most.

Each year, lakhs of Warkaris (devotees) undertake a gruelling journey on foot from across Maharashtra to the town of Pandharpur, seeking the blessings of Lord Vitthal. Recognizing the physical toll this journey takes on devotees, Amrutanjan distributed free samples of its key offerings, including Amrutanjan Pain Relief Roll-On, Joint Muscle Spray, Back Pain Roll-On, Pain Balm, ORS Powder, and the Yellow Balm. The products were carefully selected to provide instant pain relief and essential hydration to the pilgrims, many of whom cover over 250 km on foot.

“At Amrutanjan, our legacy has always been rooted in serving people where it matters most, be it in their daily lives or during extraordinary moments like the Wari. Supporting the Warkaris on this deeply spiritual and physically challenging journey is both a responsibility and an honour for us,” said Mr. S Sambhu Prasad, Chairman & Managing Director, Amrutanjan Healthcare Limited. “More than a sampling activity; this initiative is about solidarity, care, and standing by our consumers with empathy and purpose. As a brand rooted in care and wellness, we are privileged to support the Warkaris for the fourth year in a row by offering effective pain relief and hydration solutions”.

This year’s initiative saw remarkable reach and impact. Over the course of six days, Amrutanjan engaged with approximately 15 lakh devotees, distributing about 1.40 lakh units of product samples across key touchpoints along the Wari route. Amrutanjan’s commitment to consumers is anchored in empathy, innovation, and accessibility. For over a century, the brand has continuously strived to offer safe, science-backed, and time-tested solutions for everyday health concerns. From pain management to hydration, Amrutanjan’s products are designed to be both effective and easy to use, enabling consumers to lead healthier, more comfortable lives, whether they are at home, at work, or on a sacred journey like the Wari.

Through such purpose-driven outreach, Amrutanjan Healthcare continues to strengthen its bond with consumers while staying true to its brand philosophy of healing through tradition, trust, and innovation.

The post How Amrutanjan Healthcare Aids Thousands at Pandharpur Wari appeared first on NRI News.

PUNE: Finolex Industries Limited, India’s leading manufacturer of PVC pipes and fittings, proudly announced its continued participation in the Pandharpur Wari Yatra for 2024, extending its support to this significant cultural and spiritual event in Maharashtra for more than 25 years.

The Pandharpur Wari, an 800-year-old tradition, saw millions of devotees undertake a 21-day pilgrimage on foot to the Vithoba temple in Pandharpur. As part of its ongoing commitment to this revered event, Finolex planned a comprehensive support program for the 2024 Wari Yatra. Finolex provided essential items to the Warkaris to enhance the comfort of pilgrims during their spiritual journey. These included large utility bags for carrying personal belongings, ponchos to protect from unpredictable weather, and Hari Path booklets to aid in their devotional practices. Recognizing the crucial role of law enforcement in managing this massive gathering, the company also distributed raincoats to police officers overseeing the event.

Healthcare was a priority during such a large-scale pilgrimage. To address this, Finolex’s CSR arm, Mukul Madhav Foundation (MMF), set up multiple medical camps at key locations along the Yatra route. These camps provided necessary medical assistance, ensuring the well-being of Warkaris throughout their journey.

Pradeep Shastry Vedula, President of Sales & Marketing, at Finolex Industries Ltd., stated, “Our participation in the Pandharpur Wari is a testament to Finolex’s deep connection with Maharashtra’s agricultural community. For more than 25 years, we have been honored to support this 800-year-old tradition that brings millions together in a spirit of devotion and unity. This event allows us to engage in ‘Warkari Seva,’ which for us is equivalent to social work and paying homage to Lord Vitthal. This event is a unique opportunity for us to participate in a tradition that unifies people across all social strata. Our involvement goes beyond mere visibility; it’s about actively contributing to a cultural phenomenon that has brought communities together for centuries. As a company deeply rooted in Maharashtra’s soil, we see our involvement in the Wari as a continuation of our commitment to the communities we serve.“

This initiative reflected Finolex’s commitment to upholding traditions while supporting the communities it serves. As a company deeply rooted in Maharashtra and a leader in the agricultural sector, Finolex saw the Wari Yatra as an opportunity to reinforce its customer bond and contribute meaningfully to this significant cultural event.

The post Finolex Industries Traditional Support For Pandharpur Wari Yatra In 2024 appeared first on NRI News.