PUNE: Deogaonkar Foundation’s Nisarga Chhaya project, a resort for senior citizens under the aegis of Hon Chandrakant Dada Patil, is organising a Senior Citizens’ Mega Meet on Tuesday, June 3, at Pandit Farms on DP Road. The expo will be held from 9 a.m. to 5 p.m., and entry will be free for all, informed Amruta Deogaonkar, Director of the Nisarga Chhaya project.

This senior citizens’ meet is conceptualized by Amruta and Mandar Deogaonkar and supported by Navachaitanya Laughter Club. Explaining more about the meet, Amruta Deogaonkar said, “We are organizing this mega meet for senior citizens on the occasion of the 10,000th booking of Nisarga Chhaya project and the birthday of the State’s Higher and Technical Education Minister, MLA Chandrakant Patil. The one-day meet will feature a display of useful products and essential services for senior citizens, laughter yoga, and a musical performance by singers Rushikesh Ranade, Jitendra Abhyankar, and Swapnaja Lele.”

The exhibition will include stalls providing information on healthcare services, investment plans for senior citizens, essential food products, and tours for senior citizens. The program will begin with a laughter yoga session at 8:45 am, followed by the exhibition from 9 am to 5 pm, with various activities and musical performances for senior citizens. Chief Minister Devendra Fadnavis and Higher and Technical Education Minister MLA Chandrakant Patil will grace the event. The launch of Nisarga Chhaya’s monthly magazine and video will also take place during the event.

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The COD service will be available for all travel bookings made through the udChalo website and mobile app, including flights and vacations. Senior citizens in Pune can now choose the COD option at checkout and pay for their bookings in cash upon delivery of their tickets at their doorstep. This eliminates the need for online payments or using debit/credit cards, providing a more familiar, secure, and comfortable payment method for many senior citizens.

Moreover, this service will be managed by army veterans for whom the company will aggressively hire ex-defense personnel PAN India. This will help create reemployment for retired army veterans.

“We are proud to be the first OTA platform to offer a Cash-on-Delivery service specifically for senior citizens in Pune,” said Ravi Kumar, CEO at udChalo. “We understand the challenges that senior citizens often face when it comes to online travel booking and payments, including the frequent instances where army veterans have fallen victim to fraud; this initiative aims to enhance accessibility, safety, and convenience. The goal of this initiative is to empower them to book their trips effortlessly, fostering a sense of ease and assurance.“

udChalo‘s commitment to exceptional service and convenience extends to all its customers, and this innovative service is a testament to that commitment. The booking under this initiative can be done between 7 am to 9 pm. Recognizing the potential of this initiative and gazing at the response from the customers, udChalo plans to expand the COD service to other parts of India soon, making travel accessible and enjoyable for senior citizens across the nation.

udChalo is a national start-up award-winning leading Online Travel Company. Rooted in its ambition to serve the Services, udChalo is the creator of its category. The Company began its operations in 2012 by the alumni of the Army Institute of Technology and Stanford Graduate School of Business (Seed). udChalo through its website (www.udchalo.com), an App platform that serves the travel needs of everyone and with its 70 Outreach centers caters to defense personnel in remote places like Uri, Baramulla, and Leh. It has grown with a CAGR of over 450% in the last 5 years.

udChalo has an OTA license from the Ministry of Tourism. The company was recently recognized by Guinness World Records for participation in two record-breaking cycling events. It was certified as a Great Place to Work for three consecutive years. It also ranked 4th at the Economic Times ET Rise Awards among India’s Fastest Growing MSME 2020 and was certified as Best Employment Generating MSE at SIDBI ET India MSE Awards 2019.

udChalo‘s COD service for senior citizens in Pune is a significant step towards making travel accessible and enjoyable for everyone. The company’s commitment to exceptional service and convenience is evident in this innovative initiative, which aims to enhance accessibility, safety, and convenience for senior citizens. With plans to expand the COD service to other parts of India soon, udChalo is set to revolutionize the travel industry and make travel accessible to all.

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The first phase of the campaign involves interactive audio bytes of open-ended conversations between seniors and scammers. These engaging audio bytes have been designed to empower seniors with insights into the dynamic landscape of banking policies, including officious terms such as OTP and KYC. Columbia Pacific Communities has roped in Karnataka Bank as its knowledge partner to amplify the impact of this campaign with a comprehensive 60-minute online awareness session, ‘Unmasking Cyber Fraud for Seniors’ on August 17, 2023.

Renowned actor Poonam Dhillon has teamed up with Columbia Pacific Communities to empower seniors against cyber scams. In a compelling video message, Dhillon sheds light on the surge in cyber scam cases in India, particularly targeting seniors. She emphasizes the campaign’s goal, which is to transform seniors into #FraudFighters and safeguard their hard-earned money.

Piali Dasgupta, Senior Vice President, Marketing, at Columbia Pacific Communities, said, “Our campaigns on the occasion of World Senior Citizens Day each year attempt to spark awareness and discussions around issues faced by senior citizens in our country. Considering the growing number of cybercrimes against the elderly, Columbia Pacific Communities decided to address the issue and empower seniors to safeguard their hard-earned money from cyber scammers.“

Various educative content, including an infographic around cybercrime, quizzes, and a video session helping seniors learn more about cybercrime, can be found on a dedicated microsite on the CPC website. Seniors are encouraged to share their personal experiences of online deception on the microsite. By sharing stories, seniors can contribute to collective learning and awareness.

The ongoing marquee annual event of Columbia Pacific Communities, Platform 2023, will culminate in the grand finale on August 21, World Senior Citizens Day. The recent campaign aligns with the brand’s core mission of amplifying the voices of seniors, nurturing their interests, and promoting the brand philosophy of positive aging.

Columbia Pacific Communities is India’s largest and most experienced senior living community operator with close to 1750 residential units under management in 5 cities and 10 locations across south India. It is committed to reimagining the concept of senior living in India and creating world-class practices that exceed the expectations of all stakeholders. It is part of the Columbia Pacific group, one of the foremost developers of senior living communities in the United States, Canada, and Southeast Asia.

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