Registrations for the Skechers Mumbai Walkathon 2024 are now open! Participants can register until 8th November 2024 via the official link: www.skecherswalkathon.in. This year, Skechers will continue its collaboration with the GoSports Foundation, pledging a part of its registration fee proceeds to support Indian athletes through the foundation’s Long-Term Athlete Development Programme. The event is expected to build on the success of previous editions like last year’s Walkathon which saw over 8,000 participants—highlighting the event’s importance as a cornerstone for fitness enthusiasts nationwide. The Walkathon will continue Skechers’ tradition of promoting fitness by encouraging the next generation of Indian athletes, promoting an active lifestyle, and contributing to India’s growing sports culture.

Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “Last year’s Walkathon demonstrated the remarkable impact Skechers can have on promoting an active lifestyle and supporting young athletes, as we saw significant community engagement and substantial contributions towards the development of India’s future sports stars. The Skechers Mumbai Walkathon has evolved into a highly anticipated fitness event in the city. This year, our collaboration with GoSports Foundation will aim to bring the city together in a festive atmosphere, promoting fitness as a culture in Mumbai.”

Deepthi Bopaiah, CEO of GoSports Foundation, commented, “We are thrilled to continue our partnership with Skechers. Their support has been instrumental to the overall success of the GoSports Long-Term Athlete Development Programme (GLTADP). The CSR funds from Skechers have supported the athletes across 10 sports and facilitated various aspects of the program, including athlete development initiatives, competition support, and overall program enhancements. Additionally, their contributions have enabled specific interventions across our organization. This year’s Walkathon donation will ensure our athletes receive sustained support at multiple sports platforms.”

Together, Skechers India and GoSports Foundation aim to support Indian sports and wellness programs in an impactful way. Skechers’ involvement has enabled broad-based athlete support—including facilitating participation in international competitions, providing necessary training equipment, and supporting mental and physical well-being initiatives for athletes. This has also led to the program’s athletes achieving milestones in national and world championships.

This year, the 5^th edition of Walkathon will feature multiple walking categories, including a 10 km walk for avid walkers, a 5 km walk for those aspiring to take up walking as a sport, and a 3 km fun walk. These categories cater to participants of various fitness levels, offering a delightful and invigorating walking experience around the scenic route of InOrbit Mall, Malad.

To register or learn more about Skechers Mumbai Walkathon, visit https://www.skecherswalkathon.in.

The post Skechers Unveils the Fifth Edition of the Mumbai Walkathon appeared first on NRI News.

Founded in 1889, Mohun Bagan Super Giant is one of the oldest and most prestigious football clubs in Asia. The club’s rich history includes being the first all-Indian team to win a championship against a British club, a significant milestone during India’s struggle for independence. MBSG is more than just a football club; it symbolizes pride, sentiment, and identity for West Bengal and across India. The club’s matches are cultural spectacles deeply embedded in the East Indian market, with a passionate fan base that mirrors the enthusiasm of European football. Currently, MBSG is one of India’s top-performing clubs, having won the ISL League Title for the 2023-2024 season.

While Skechers has widely been recognized for its supreme comfort in footwear, the brand continues to focus on expanding its influence in the performance category. Skechers has partnered with athletes around the world who compete in the brand’s footwear across various sports including football, cricket, basketball, golf, pickleball, and running. Along with existing official partnerships with the Indian Pickleball Association and the Mumbai Indians, these initiatives reflect Skechers’ commitment to enhancing its reputation in the sportswear market and providing athletes with innovative, high-performance gear.

Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “We are incredibly proud to partner with a club as iconic as Mohun Bagan Super Giant. With more and more players globally experiencing our signature Comfort That Performs on the pitch, this association is an extension of our commitment to developing a strong sports culture in India while reinforcing Skechers as a leading performance brand to consumers everywhere. Mohun Bagan’s legacy and its passionate fan base align perfectly with our brand values, and we are excited to be part of their journey as they continue to inspire and achieve further milestones on the field.”

Vinay Chopra, Director of Mohun Bagan Super Giant, said, “We are thrilled to partner with Skechers, a global leader in performance and lifestyle apparel, to fuel our pursuit of excellence on and off the pitch. This association is a testament to our shared values of innovation, quality, and a passion for performance. With Skechers by our side, we’re confident that our team will be equipped with the best apparel to take on the toughest challenges in the Indian Super League and beyond. We look forward to a winning partnership that will inspire our fans and take Indian football to new heights.”

As the new ISL season approaches, Skechers looks forward to seeing its brand proudly displayed on the jerseys of Mohun Bagan Super Giant. This partnership not only aligns with Skechers’ mission to be a key player in the performance sportswear category but also honors the legacy and cultural significance of MBSG.

The latest Skechers performance and lifestyle footwear and apparel for men and women is available at Skechers.in as well as Skechers retail stores throughout India. Football fans can get behind-the-scenes access to Skechers Football product launches and more by following @skechersfootball on Instagram.

The post SKECHERS Becomes the Official Kit Partner of Mohun Bagan Super Giant appeared first on NRI News.