The new range of wedding jewellery has over 5000 designs in gold and diamond exquisitely crafted using 4000 KG gold
Tanishq, India’s largest and most–trusted jewellery brand, which has created wedding sub brand Rivaah is the union of Tanishq’s tradition of craftsmanship – Rivaaz and the sacred bond of marriage – Vivaah and has now announced the launch of Rivaah Diamond Wedding Jewellery for every Indian bride. The evolving taste of the brides is pulling them towards Diamond jewellery for their special day and Tanishq is aiming to offer them a variety of wonderful choices with this collection.
Tanishq believes that every bride deserves the best for her special day and this diamond collection offers every reason to feel special with a variety of Chokers, Gulubands and Haarams for Neckwear sets across all stores. Jewellery from Rivaah begins at INR 1 lakh.
Sharing his thoughts on the launch of the latest sub – brand from Tanishq, Sandeep Kulhalli – Senior Vice President, Retail and marketing, Jewellery Division, Titan Company Limited says, “We realized that weddings are not limited to buying Gold anymore and with the changing tastes and preferences of the modern Indian bride, we felt the need to introduce this segment and offer our Rivaah brides a collection of diamond jewellery to choose from. We are very excited to cater to brides across India and celebrate their evolving choices. This new offering has the best–in–class design direction and marks the beginning of a new journey for not just the bride, but Tanishq too.”
Rivaah Diamond Wedding Jewellery Collection will be available across the brand’s large and expanding retail network, which is currently present across 228 stores.
Tanishq is the ultimate destination for brides and to live up to their promises to provide the best jewellery for brides, the brand has disclosed the Tanishq Wedding Promises.
· 100% BUYBACK ON GEMSTONES – We give 100% buyback on diamonds, polkis and colored stones. You may now give her a Raani Haar without thinking about the return on investments.
· FOR EVERY INDIAN BRIDE – Tanishq brings to you more than over 5,000 traditional designs for all communities. All the exquisite designs are reinterpreted to match the sensibilities of today’s bride.
· LOVE CROSS CULTURE – Be it a Maanga Mala for a Punjabi bride or a Kundan choker for an Iyer bride, your daughter can pick and choose her wedding jewellery from the wide range representing every Indian community.
· CUSTOMIZED WEDDING JEWELLERY ON PRIORITY – Tanishq prioritizes your daughter’s wedding and delivers jewellery customized to her imagination. Go ahead, gift hera wedding she has always dreamt of, and in a budget, that suits you!
· THE KARATMETER PURITY – Our first-of-its kind Karatmeter checks all jewellery for purity and quality before it is presented to you because we know you want the best for your daughter.
· WEDDING PLANNING MADE EASY – The Golden Harvest program helps you plan your daughter’s wedding jewellery well in advance. Get a Tanishq piece in installments as low as `2,000 per month!
· EXCHANGE ANYTIME ANYWHERE – When it comes to gold, we know what it’s worth. Should your daughter wish to upgrade her designs or simply service it, our wide network spread across 228 stores in over 100 cities promises you supreme service and complete transparency.
· OVER 100 YEARS OF TATA TRUST – As we are a TATA company, you can be rest assured that we live up to each and every promise we make.
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