45,000 square foot office at HITEC City, Hyderabad will also serve as its entry point to the Indian market and digital innovation hub
HYDERABAD: TDCX, Inc. (“TDCX” or the “Company”) (NYSE: TDCX), a high-growth digital customer experience (CX) solutions provider for technology and blue-chip companies, today announced the launch of its operations in India. The move is part of TDCX’s strategy to expand its geographic coverage, thereby enabling it to better serve client needs through a mix of different locations.
TDCX has set up a 45,000 square foot office at Sky View 20, located within the heart of the Hyderabad Information Technology and Engineering Consultancy City (“HITEC City”), a technology hub that is home to leading multinational and innovative companies.
Hyderabad site to help fuel TDCX’s digital ambitions
As an enabler of the digital economy, technology forms a key pillar in the way TDCX delivers high-value services to its clients. Through its office in Hyderabad, it aims to attract more technologists to develop innovative solutions that enhance the end-user experience and drive better business outcomes.
Byron Fernandez, Group Chief Information Officer and Executive Vice President, Malaysia, and India,
“Given Hyderabad’s immense talent and advantages as an IT Hub, we chose to base our India operations out of the city. We are looking to hire technocrats with expertise in Frontend, UI / UX, Angular and React JS, Full stack, and other emerging technologies. The team at Hyderabad will help to develop and to maintain software products that enable us to gain deeper insights into customer behavior and preferences and turn those insights into tangible outcomes for our clients”.
The outsourced CX services market was valued at USD 80.3 billion in 2020 and is expected to reach USD 100.4 billion by 2025. TDCX’s Indian site complements its wide footprint of delivery centers across Asia, parts of Europe, and a Latin America site to serve domestic, regional, and global markets. In addition to serving India’s fast-growing domestic market, the site reinforces TDCX’s ability to serve the global English market through a mix of offshore and nearshore locations.
Fernandez said, “The accelerated pace of digitalization coupled with advancements in artificial intelligence solutions and the expectation for fully integrated multichannel touchpoints are some of the factors driving the growth of the CX market.
“In line with these trends, brands are increasingly looking towards specialist providers, such as TDCX, to provide the customer experience management expertise, resources, and technology needed to deliver high customer satisfaction that builds brand preference and loyalty. By taking this approach, brands not only satisfy their customers’ requirements but free themselves from the complexities of hiring and training staff, innovating their CX solutions, and maintaining the campus.
“India has long been known for its advantages as an outsourced market, both from a talent and cost perspective. Our latest location in India adds to our existing capabilities and enables us to help clients optimize their CX strategy and achieve their goals more quickly and efficiently,” Fernandez said.
In determining the location of its Hyderabad office, TDCX also ensured that it was in a space that promoted employee health and wellbeing. The building where TDCX’s office is located incorporates abundant greenery, natural light, and optimized air circulation and is LEED Gold and International WELL Building Institute certified, making for a welcoming, productive, and inspiring work environment.
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