Shanghai: The highly-anticipated 29th China Wedding Expo (CIWE) will be held from February 23 to 26, 2016 at the Shanghai New International Expo Centre (2345 Longyang Road, Pudong New Area, Shanghai, China). In keeping with the original concept of establishing a one-stop procurement, exhibition and communications platform for the global bridal and wedding industry since its launch 14 years ago, the China Wedding Expo has become one of the largest and most influential wedding exhibitions not only across Asia but also around the world, with 11 themed pavilions and four exhibition platforms (the China International Wedding Dress & Fashion Accessories Expo, the China Wedding Theme Photography Expo, the China Wedding Photo Album, Frame & Supplies Expo and the China Wedding Supplies and Honeymoon Photography Expo). Through these 14 years, CIWE has been a witness to the development and growth of the Chinese wedding photography and related sectors and become a trendsetting event across the global wedding industry.
The exhibition, relocated to a new site and with record exhibition space, is designed to create a one-stop global wedding supply platform
This year’s event, which moves to the Shanghai New International Expo Centre, is spread across nine exhibition halls (W1-W5, E1-E3 and N1), surpassing by a large margin the size of all previous editions of the event with a record amount of exhibition space well exceeding 100,000 square meters. The organizers have transformed the layout by rearranging products into categories that reflect visitors’ purchasing habits, in a move to create an efficient platform for exhibitors and buyers where they can easily communicate and conclude deals. The wide variety of exhibits includes bridal gowns and fashion accessories, cosmetics, albums and photo frames, photographic settings and supplies, samples of theme wedding photography, internet technologies and software for wedding photography studios as well as wedding merchandise. The exhibition also includes an area for partnerships and franchising opportunities with wedding photography studios and runs concurrently with the China Baby Photo Expo.
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