Pune: Healthy eating has long been a challenge in the busy city lives. Over the last 6 years, however, Torrp It Up has been showing the way on how healthy and fresh food can be served at extremely competitive prices. Which is why SGM Enterprises’ immensely popular QSR brand Torrp It Up has grown to an impressive 21 outlets across Mumbai and Pune in just 6 years. And they’re ready for the next stage, Mr. Prateek Mittal – Director, Torrp It Up said at a media briefing today.
Torrp It Up has fast gained reputation as one of India’s most loved QSR brands. With its fresh and innovative sandwiches, wraps, torpedos, croissants and salads alongwith numerous sides, beverages, tartines, combo meals and desserts, Torrp It Up changed the healthy food game when it launched in 2009. Earlier this year, its new menu launch created immense buzz, with everyone giving it a huge thumbs up. With 7 outlets already in Pune, Mr. Mittal announced an ambitious expansion plan for the brand in the city. Driven to ensure India eats healthy, Torrp It Up will, slowly but gradually, expand its footprints in newer territories.
Mr. Prateek Mittal, Director – Torrp It Up said, “Given our hectic and sedentary lifestyles, it’s both vital and difficult to maintain a wholesome lifestyle. Torrp It Up was created to deliver healthy food that is made from the freshest ingredients, prepared with international-level recipes and delivered in a clean, quick-service format at competitive prices. Over the years, we’ve consistently delivered on all these promises. As a passionate foodie myself, I understand the importance of every thing that adds to a great gourmet experience and I’ve personally ensured that Torrp It Up is exactly that. The support of our loyal patron base has encouraged us to seek funding to back our very ambitious growth plans for the city. With our grand aspirations for the city, Puneites are sure to see a lot more of us soon. They’re going to be very pleased with our constant innovation and superior quality standards.”
With a strong base in Mumbai and Pune, Torrp It Up will soon expands its base to other Indian cities too. Prateek’s immense exposure to international gourmet experiences is the brand’s unique edge. His vision to make it India’s largest QSR brand seems to be well on track, with the impressive expansion plans it announced on Wednesday. We will be watching with bated breath as delicious, healthy delicacies find a permanent way into our lives. Let’s Torrp It Up and add some zing to our plates!
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