HONG KONG, February 01, 2019: What does 2019 have in store in the stars? W can tell you. Today W Hotels announces a collaboration with Ruby Warrington, Founder of cosmic lifestyle platform, The Numinous. Alongside the creative team at W, Warrington has created an astrology guide for W hotels in the Asia Pacific. In keeping with the W brand’s endless appetite to help discover what’s new and next, the guide is designed for avid travelers and cosmic fans alike, pairing guests with travel inspiration, personalized to their Zodiac sign.
Drawing on each hotel’s location, design and aesthetic, Ruby, a former Sunday Times STYLE Features Editor, matches each W hotel to the distinctive personality traits of each star sign. Delving into everything from travel types, packing tips, flavors to savor and what to see and do in each city, the comprehensive guide gives playful insight into every W hotel and destination in the region. The guide also features tips from each hotel’s W Insider – tapped-in talent who provide insider access to everything locals are buzzing about.
“We are thrilled to have collaborated with Ruby to develop this astrology guide for our guests joining us in the Asia Pacific region. The guide is fun, soulful and is sure to playfully speak to each of our guests. Ruby has captured the culture of each W destination in such a brilliant way,” commented Bruce Ryde, Vice President Luxury Brands, and Brand Marketing, Asia Pacific, Marriott International.
Ruby has brought her wealth of astrological experience to create this exclusive guide, which is available for global guests on the brand’s content hub, The Angle. Here is a snapshot of the hotels perfectly paired to all twelve signs of the Zodiac:
Commenting on the collaboration Ruby said, “I love that W has embraced astrology, which is about so much more than reading one’s weekly or monthly horoscopes. Rather, astrology is a language that helps us to view the world through a more magical lens, and what else are we looking for when we travel?”
The collaboration kicks off the new year following an exciting 2018 for the W brand, which saw further expansion into Asia Pacific with new hotels: W Xi’an, W Kuala Lumpur, and W Brisbane.
For further information, visit w-hotels.marriott.com.
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