PUNE: Sri Lanka Tourism has been serving as a platform for the huge travel market in Sri Lanka as one of the most sought-after international destinations. Seeking to give a major impetus to its efforts to woo tourists from India, Sri Lanka Tourism is holding a string of Sri Lanka Tourism Roadshows in the prominent cities of, Kolkata, Ahmedabad, and Pune.
The Pune Roadshow was organized today in Hyatt Regency and was the third roadshow of Sri Lanka Tourism’s three city roadshows. The Roadshows began in Kolkata on 25th September 2023 followed by Ahmedabad Roadshow on 27th September 2023. Pune event was addressed by – Dr. Valsan Vethody, Consul General of Sri Lanka in Mumbai, Mr. Nalin Perera, Board Member of Sri Lanka Tourism Promotion Bureau and Director General of Sri Lanka Tourism Development Authority, and Mr. Thisum Jayasuriya, Chairman of Sri Lanka Convention Bureau.
Sri Lanka Tourism showcased its top tourism attractions during the event which was participated by 36 Sri Lankan Travel and Tourism companies and around 200 Indian Tour Operators comprised of travel agents, MICE, corporates, etc. The Sri Lankan delegation held meetings with key players of the travel and tourism industry discussing travel opportunities for tourists from India.
Sri Lanka Tourism is determined to expand the spectrum of tourism products and events that would appeal to all types of travelers, be it backpackers or high-end spenders who would also like to indulge in adventure tourism and explore unexplored places.
“The country’s tourism industry witnessed a rise in recent tourist influx years, with Sri Lanka being named the ‘best adventure destination in Asia’ and the ‘best up-and-coming travel destination’ by Lonely Planet. Sri Lanka Tourism is poised to scale new heights by the year-end as the country received 170,247 tourists from India up to August 2023. Record number of tourists from India visiting Sri Lanka was highest in 2018 with 424,887 arrivals”, said the spokesperson of the Sri Lanka Tourism Roadshow in Pune.
The Roadshow also organized a raffle draw that offered tours to Sri Lanka, hotels, etc. as gifts to the visitors.
Sri Lanka Tourism promises the best tourist experience and assures Indian tourists and investors that the country is open for business and all possible measures have been taken to ensure the safety and security of all visiting the country for leisure and business.