VADODARA: For over three decades, Matrix has established itself as a prominent player in the international Telecom and Security industries. Matrix offers a comprehensive range of solutions, including Video Surveillance, Access Control, Time-Attendance, and Telecom, catering to the needs of organizations of all sizes.
Matrix’s primary focus is on customer-centric, technology-driven solutions, and it achieves this by developing world-class products in India through indigenous research and development efforts, which account for 40% of its workforce. With over 60 technologically advanced products across its four domains, Matrix has a global network of more than 2500 partners, serving over a million users worldwide, and operates exclusively through its channel partners.
Matrix is a company that emphasizes intensive research and development to create innovative enterprise-grade solutions on a global level. To showcase its latest innovations in the telecom and security domains, Matrix organized the MATRIX PARTNER CONNECT 2023 event. Matrix brought together partners and system integrators to explore business opportunities through this event.
In collaboration with its channel partner – ACIX, Matrix hosted an international episode of MATRIX PARTNER CONNECT in Oman. This strategic move was made due to Oman’s favorable location that facilitates commercial connectivity between Europe, Africa, and Asia. Matrix aims to expand its business and system integrator network across Middle Eastern countries. The event was held at the InterContinental Muscat, Sultanate of Oman.
During this Partner Connect event, Matrix showcased its comprehensive range of IP Video Surveillance solutions, which includes server-based enterprise-grade NVRs, UL-listed Cameras, Matrix VMS, and more. Matrix’s solutions cater to various customer challenges, such as managing multi-site offices, storage costs, bandwidth utilization, and reactive security. Matrix’s product display included a wide range of cameras, such as Turret, Dome, Bullet, and PTZ Cameras, ranging from 2MP to 8MP. These cameras are certified with UL and NEMA, which are global safety and environmental standards, respectively, providing high-clarity images for better scenario detailing. Additionally, Matrix’s server-based enterprise-grade NVRs were also showcased, which come with pre-installed Video Management Software that supports redundancies and hot-swappable hard disks capable of providing up to 144 TB of storage capacity, making it a comprehensive solution for organizational security concerns.
In the domain of Access Control and Time-Attendance, Matrix proudly claims to be the only OEM that develops the architecture elements ranging from panels, door controllers, and readers, to software completely in-house. At the event, Matrix presented its latest smart door controller with high-speed face recognition capabilities – COSEC ARGO FACE. This device boasts features such as Adaptive Face Recognition, Face Liveness Detection, and Mask Compulsion, which address security and health concerns effectively. Its deep learning algorithm enables it to identify individuals in less than 0.5 seconds, with a user capacity of 50,000. This device brings high-grade security to organizations, and its modern features ensure the safety and well-being of employees and visitors.
Matrix’s COSEC PANEL200P, a versatile site controller that can manage up to 255 COSEC door controllers and 25,000 users, was also a significant attraction at the exhibition. The controller acts as a bridge in network architecture mode, connecting door controllers to servers, and in standalone architecture mode, it functions independently as the central unit for controllers. In addition, Matrix displayed its wide range of door controllers and readers at the event, highlighting its commitment to providing comprehensive access control solutions for organizations of all sizes.
Being a prominent player in the telecom industry, Matrix showcased a range of its telecom products at the event, including media gateways such as SIMADO GFX114G and SETU VFX404. The IP-PBXs – ETERNITY NENXIP50, and Hybrid IP-PBXs – ETERNITY GENX, were also on display. In addition, Matrix presented its pure-IP SPARK200 and premium business IP phones at the event. In addition to its telecom products, Matrix exhibited a variety of industry-specific solutions at the event, including office-in-a-box, hospitality solutions, software-based open server PBX, and integration with 3rd party open SIP phones. These displays showcased Matrix’s expertise and innovation in developing custom solutions for different industries.
As the only OEM offering a comprehensive range of business communication products and solutions, Matrix demonstrated its leadership in the telecommunications domain. Overall, the event highlighted Matrix’s commitment to providing high-quality and customizable solutions for businesses of all sizes and industries.
Kaushal Kadakia, Manager – Marketing states, “At Matrix Partner Connect 2023, our major aim was to penetrate more into the market of Oman and in turn, the Middle East by connecting with system integrators and leading business associates. Through this event, we took advantage of the opportunity to understand the trending market needs. This will benefit us in designing telecom and security solutions accordingly to cater to businesses in the whole of the Middle East and beyond. ”