BENGALURU: NMIMS Bengaluru recently hosted a successful AD MAD and Best Out of Waste Intercollegiate Competition, which saw the participation of talented and creative students from various colleges across the city. The event was a platform for students to showcase their advertising prowess and resourcefulness in crafting innovative and useful products from household and stationery waste.
Participating universities and colleges included NMIMS Bengaluru, T John College, National Institute of Fashion Technology (NIFT), International Institute of Information Technology (IIITB), Indus Business Academy, Bengaluru, and International School of Business & Research (ISBR). The competition was judged based on criteria such as spontaneity, content, topic adherence, on-stage presentation, coordination, creativity, innovation, explanation, and utility.
In the AD MAD competition, teams of 3-5 students were given a maximum of 15 minutes of preparation time to showcase their advertising skills on surprise topics. The performances ranged from 60 seconds to 3 minutes and included various forms of advertising such as skits, jingles, slogans, banners, and innovative presentations. The Best Out of Waste competition saw teams of 3-4 students display their resourcefulness by crafting innovative and useful products from household and stationery waste.
The talented teams from the International School of Business & Research (ISBR) walked away with all the prizes in both categories. The first prize in the AD MAD contest went to Crux comprising Adarsh, Shivam, Saurabh, Vidhi, and Ishika; the second prize went to Kushal, Surya, Somitha, Khushi, and Avneet of the Black Wings team, and the third prize was won by the Stalwarts team consisting of Abhishek, Ishita, Mehak, and Shiffan. The three teams that won the Best of the Waste contest were Tamanna, Samreen, Gnanasri, and Shivangini of the Prodigies team, Avishi, Tejal, Grishma, and Bhagyashree of the Upchay team, and finally Kashish, Shreya, Akansha, and Neha of the Trailblazers team.
The first three winning teams of the competitions were awarded cash prizes of Rs. 7,000, Rs. 5,000, and Rs.3,000, respectively. The event was filled with enthusiasm, collaboration, creativity, and a commitment to promoting eco-friendly practices. NMIMS Bengaluru is proud to have hosted an event that encouraged students to think creatively and contribute to a sustainable future.
Dr. Narayani Ramachandran, Deputy Director, NMIMS Bengaluru, said, “AD MAD and Best out of Waste were not just competitions; they provided a stage for young minds to spark their creativity and imagination to craft memorable advertisements and innovate creatively with what we consider waste. I’m thrilled to witness the incredible talent and innovation showcased by these students. It was a pleasure to witness healthy competition and camaraderie among students of various institutes. We hope to conduct more such events to inculcate the importance of collaboration and collective growth.“
NMIMS Bengaluru’s School of Business Management (SBM) campus has been ranked first in the “Top B-Schools under Private Universities” category in Karnataka by Open Magazine. NMIMS Bengaluru was ranked second in the city-wise category by Fortune India Magazine and was awarded a rating of A+++ by Business India Magazine. Business Today Magazine ranked NMIMS Bengaluru third in the city-wise category, seventh in the south-zone category, and 15th among the private B-schools.
Overall, the AD MAD and Best Out of Waste Intercollegiate Competition was a huge success, showcasing the talent and creativity of students from various colleges and promoting eco-friendly practices. NMIMS Bengaluru hopes to continue hosting such events to encourage collaboration and collective growth among students.