MUMBAI: Skechers, The Comfort Technology Company®, a leading American performance and lifestyle footwear brand, is set to host the 5th edition of the Skechers Mumbai Walkathon at InOrbit Mall, Malad, marking a significant milestone in the brand’s journey. The Skechers Mumbai Walkathon celebrates the highly popular Skechers GO WALK® product category, which features innovative footwear designed especially for walking.
Registrations for the Skechers Mumbai Walkathon 2024 are now open! Participants can register until 8th November 2024 via the official link: www.skecherswalkathon.in. This year, Skechers will continue its collaboration with the GoSports Foundation, pledging a part of its registration fee proceeds to support Indian athletes through the foundation’s Long-Term Athlete Development Programme. The event is expected to build on the success of previous editions like last year’s Walkathon which saw over 8,000 participants—highlighting the event’s importance as a cornerstone for fitness enthusiasts nationwide. The Walkathon will continue Skechers’ tradition of promoting fitness by encouraging the next generation of Indian athletes, promoting an active lifestyle, and contributing to India’s growing sports culture.
Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “Last year’s Walkathon demonstrated the remarkable impact Skechers can have on promoting an active lifestyle and supporting young athletes, as we saw significant community engagement and substantial contributions towards the development of India’s future sports stars. The Skechers Mumbai Walkathon has evolved into a highly anticipated fitness event in the city. This year, our collaboration with GoSports Foundation will aim to bring the city together in a festive atmosphere, promoting fitness as a culture in Mumbai.”
Deepthi Bopaiah, CEO of GoSports Foundation, commented, “We are thrilled to continue our partnership with Skechers. Their support has been instrumental to the overall success of the GoSports Long-Term Athlete Development Programme (GLTADP). The CSR funds from Skechers have supported the athletes across 10 sports and facilitated various aspects of the program, including athlete development initiatives, competition support, and overall program enhancements. Additionally, their contributions have enabled specific interventions across our organization. This year’s Walkathon donation will ensure our athletes receive sustained support at multiple sports platforms.”
Together, Skechers India and GoSports Foundation aim to support Indian sports and wellness programs in an impactful way. Skechers’ involvement has enabled broad-based athlete support—including facilitating participation in international competitions, providing necessary training equipment, and supporting mental and physical well-being initiatives for athletes. This has also led to the program’s athletes achieving milestones in national and world championships.
This year, the 5th edition of Walkathon will feature multiple walking categories, including a 10 km walk for avid walkers, a 5 km walk for those aspiring to take up walking as a sport, and a 3 km fun walk. These categories cater to participants of various fitness levels, offering a delightful and invigorating walking experience around the scenic route of InOrbit Mall, Malad.
To register or learn more about Skechers Mumbai Walkathon, visit https://www.skecherswalkathon.in.
