- 11th Firefox MTB Shimla 2024
- Firefox Takes the Lead as Title Sponsor.
NEW DELHIi: Firefox Bikes, India’s premium bicycle brand, proudly announces its sponsorship of the 11th Firefox MTB Shimla, marking its debut as the title sponsor of this prestigious event. Set against the backdrop of the breathtaking Shivalik range of the Himalayas, this annual Mountain Biking extravaganza is slated to be a thrilling showcase of endurance, skill, and the sheer spirit of adventure.
Race Format and Route:
● The 11th edition of Firefox MTB Shimla 2024 is hailed as India’s Most Loved MTB Race, featuring a challenging 2-stage format covering a total distance of 120km with an elevation
gain of 3000m.
● The 11th Firefox MTB Himalaya Shimla 2024 will challenge riders with a 2-day, 120 km race covering an elevation gain of 3000m.
● The route will take participants through dense forests, river crossings, rugged terrains, and beautiful meadows, offering the ultimate off-roading adventure.
Growth and Participation:
Originally pioneered by HASTPA, the event has grown exponentially over the years, drawing participants from across the globe. This year, riders from more than 25 cities across India will
converge in the mighty Shivalik range to vie for the title of King of Shivaliks.; Since its inception in 2011, the race has set a benchmark for cross-country racing events worldwide,
fostering new talent and promoting Shimla as a premier mountain biking destination. HASTPA Chief Mohit Sood expressed excitement over the event's growth and pledged continued efforts to elevate Shimla's global standing in the realm of mountain biking.
A Celebration of Adrenaline and Adventure:
Established in 2012, the Firefox MTB Shimla has become more than just a race; it is a festival of adrenaline, adventure, and camaraderie. Riders from across the nation gather to battle it out against the rugged terrain and each other, pushing their limits to claim their moment of glory. It’s not just about individual triumph but also about representing one’s city, with the coveted title of the Mountain Biking Capital of India up for grabs. The event promises an unmatched blend of pain, joy, and the ultimate rush that only the Himalayas can
offer.
Road to the Himalayas:
● To ensure the participation of the best talent from across the country, the Road to Himalaya initiative has been launched, organizing city qualifiers in 10 cities across India. Cities – Shimla, Pune, Gurgaon, Haldwani, Jaipur, Thrissur, Chennai, Guwahati, Kashmir and Mysore
● These qualifiers aim to identify and bring together the top riders from each city to compete at the 11th Firefox MTB Himalaya Shimla, adding an extra layer of competition and excitement to the event.
The CEO of Firefox Bikes Sriram Sundresan said “Firefox as a brand is committed to promoting cycling and mountain biking in India. We are taking the road to the Himalayas to 12 cities across India with a single objective: to identify the best cycling talent and provide a free and fair platform for them to showcase their talent. We have big ambitions for Indian cycling enthusiasts. We want to provide cyclists whether professional or budding amateurs with best-in-class products and make sure they have all the tools they need to perform at the top level. We are integrating our trade partners with the cycling community to ensure the message of cycling as a sport goes far and deep across India”.
Ashish Sood, Race communication officer – HASTPA said “We are very excited for the 11th edition of the Firefox MTB Shimla 2024 and welcome riders from across the country. We have a very exciting new format which is a mix of marathon-style racing and Olympic-size racing. We have conducted the biggest talent hunt in the country ever in mountain biking and are amazed to see the talent and potential on display. Mountain biking is making inroads across India, and we are proud to be playing a central role in this along with our partners Firefox Bikes”
