PW and Xylem Learning Unite to Revolutionize Education in Southern India: PW Invests 500 Cr to Consolidate South Indian Market

PW and Xylem Learning
PW and Xylem Learning

MUMBAI: Physics Wallah (PW) has announced a strategic partnership with Xylem Learning, the fastest-growing ed-tech company headquartered in Kerala, to strengthen its presence in the southern market. Founded by Dr. Ananthu S, a 26-year-old MBBS graduate, Xylem Learning has become synonymous with academic excellence and accessibility for students, making it the biggest online and hybrid player in Kerala in the last two years. This collaboration aims to provide students in South India with an unparalleled learning experience.

Both PW and Xylem were established with the shared vision of democratizing quality education for all. Their partnership serves as a testament to their aligned mission of making quality education accessible throughout India. Built on the exchange of technology and knowledge, this collaboration leverages the strengths of both platforms to deliver the best possible learning experience for JEE/NEET aspirants in South India. PW has already established itself as a trailblazer in utilizing technology to deliver high-quality educational content at an affordable price. Xylem Learning brings deep experience and a strong presence in the Kerala market, enabling a thorough understanding of the local student community, and will now expand to Tamil Nadu, Andhra Pradesh, and other southern markets. Currently, Xylem Learning provides free classes to over 3 million students through their 30 YouTube channels. Additionally, it has more than 1 lakh paid students across its various online courses and 30,000 students in its offline/hybrid centers located across 5 prime districts of Kerala. It also operates 10 tuition centers and a school-integrated program across 7 schools. It has also ventured into commerce and Kerala PSC test preparation and will continue expanding into other categories.

Mr. Alakh Pandey, Founder, and CEO of PW, said, ” This partnership with Xylem Learning fills me with immense excitement and pride. It not only aligns with our shared vision of providing quality education to all but also propels us closer to our strategic goal of becoming the leading education platform in South India. In 3 years we will invest 500 crores to propagate the brave and unique “XYLEM model of Hybrid Learning” to other adjoining sister states – it is a special result-oriented plan of learning which has especially impressed me. To do this it will require robust team building, content development, technological innovation, expansion in other categories, and hybrid centers. We will also look at M&As in the south. Dr. Ananthu will be the torchbearer of our south expansion. From my lens, Xylem Learning is like PW of the South, and that makes this collaboration even more meaningful and Dr. Ananthu would be the torch-bearer of southern expansion.”

Dr. Ananthu S, Founder & CEO of Xylem Learning, also expressed enthusiasm about the collaboration, stating, “We are thrilled to partner with PW, recognizing their technological prowess and our shared goal of building a sustainable business model. Both PW and Xylem are success stories from day one, demonstrating profitability while making a meaningful impact in the education sector. We aim to achieve 300 crore revenue with 25% EBITDA in FY-24, up from 150 Crore in FY-23. Alakh Pandey’s vision perfectly aligns with ours, as we are both dedicated to making quality education accessible and affordable for students. By combining our efforts, we firmly believe that we can create a significant positive impact on the lives of aspiring students preparing for NEET and JEE exams. This partnership is driven by the principles of affordability, trust, and the democratization of education. Our ultimate objective is to provide students with the best learning resources and unwavering support throughout their educational journey.”

The strategic partnership between PW and Xylem Learning marks a significant milestone in their journey toward democratizing education in India.


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